Vasily Krouglov's commercial projects
Here are some highlights of my past projects. Also check out my skills list.
Brands
Click on a brand to see details
My contributions:
- Managed special projects, including an 8 500-km (Moscow to Vladivostok) live car race with bloggers
- Developed digital strategy
- Supervised video & photo production, content creation, community management
- Oversaw analytics, provided reports, managed vendors & contractors
My contributions:
- Developed digital strategy
- Leaded content creation team
- Supervised Social Media team that managed pages on Facebook, Instagram, Twitter, VK, YouTube & Viber
- Developed & launched advertising campaigns
- Developed and implemented special projects
- Oversaw analytics, provided reports, managed vendors & contractors
Developed conception, digital strategy, editorial policies and budgeting for brand media
My contributions:
- Leaded content creation and production teams
- Oversaw rebranding as well as handout, POS materials, digital & print stickers creation
- Managed designing biweekly corporate email newsletter
My contributions:
- Leaded content creation team
- Oversaw analytics, provided reports, managed vendors & contractors
My contributions:
- Developed Social Media strategy
- Managed content creation and production teams
- Leaded influence marketing team
- Developed & launched advertising campaigns
- Oversaw analytics, provided reports, managed vendors & contractors
My contributions:
- Supported new product launch in digital
- Developed advertising campaign
- Managed content creation and production teams
My contributions:
- Managed content creation and production teams
- Oversaw analytics, provided reports, managed vendors & contractors
My contributions:
- Developed and launched a dark market influencer campaign to promote a new brand
- Leaded stickers design & viral marketing approach
- Oversaw analytics, provided reports, managed vendors & contractors
My contributions:
- Developed Social Media strategy
- Managed content creation and production teams
- Developed & launched advertising campaigns
My contributions:
- Developed brand community & B2C communications in Social Media
My contributions:
- Launched local Instagram page
- Leaded design and content creation teams
My contributions:
- Developed advertising guidelines
- Leaded creative team
My contributions:
- Developed and prepared for launch franchise system, educational, e-commerce and analytical lines of business
- Launched B2B email marketing
- Developed GTM strategy and positioning
- Developed digital strategy and launched digital channels
- Launched digital labor exchange
- Editing