Vasily Krouglov's commercial projects

Here are some highlights of my past projects. Also check out my skills list.

Brands

Click on a brand to see details

My contributions:

  • Managed special projects, including an 8 500-km (Moscow to Vladivostok) live car race with bloggers
  • Developed digital strategy
  • Supervised video & photo production, content creation, community management
  • Oversaw analytics, provided reports, managed vendors & contractors

My contributions:

  • Developed digital strategy
  • Leaded content creation team
  • Supervised Social Media team that managed pages on Facebook, Instagram, Twitter, VK, YouTube & Viber
  • Developed & launched advertising campaigns
  • Developed and implemented special projects
  • Oversaw analytics, provided reports, managed vendors & contractors

Developed conception, digital strategy, editorial policies and budgeting for brand media

My contributions:

  • Leaded content creation and production teams
  • Oversaw rebranding as well as handout, POS materials, digital & print stickers creation
  • Managed designing biweekly corporate email newsletter

My contributions:

  • Leaded content creation team
  • Oversaw analytics, provided reports, managed vendors & contractors

My contributions:

  • Developed Social Media strategy
  • Managed content creation and production teams
  • Leaded influence marketing team
  • Developed & launched advertising campaigns
  • Oversaw analytics, provided reports, managed vendors & contractors

My contributions:

  • Supported new product launch in digital
  • Developed advertising campaign
  • Managed content creation and production teams

My contributions:

  • Managed content creation and production teams
  • Oversaw analytics, provided reports, managed vendors & contractors

My contributions:

  • Developed and launched a dark market influencer campaign to promote a new brand
  • Leaded stickers design & viral marketing approach
  • Oversaw analytics, provided reports, managed vendors & contractors

My contributions:

  • Developed Social Media strategy
  • Managed content creation and production teams
  • Developed & launched advertising campaigns

My contributions:

  • Developed brand community & B2C communications in Social Media

My contributions:

  • Launched local Instagram page
  • Leaded design and content creation teams

My contributions:

  • Developed advertising guidelines
  • Leaded creative team

My contributions:

  • Developed and prepared for launch franchise system, educational, e-commerce and analytical lines of business
  • Launched B2B email marketing
  • Developed GTM strategy and positioning
  • Developed digital strategy and launched digital channels
  • Launched digital labor exchange
  • Editing